Local Search Optimisation Book

In 2017 I published a book called “Local Search Optimisation” (Local SEO) both in soft-cover and Kindle, available on Amazon. All books of this nature become dated and, concurrently, experience leads to more useful content. Rather than update the whole book which will always have limited distribution, I decided to instead to republish it on … Read more

Local SEO

Local SEO You can find many articles on Local Search Engine Optimisation with a simple online search. Big names like Moz, Ahrefs and SEMrush will dominate the search results and offer lots of advice on how to improve your search results. It is well worth reading what they have to say if you have the time. If you … Read more

What happens if I relocate my business?

What happens if I relocate my business?

If you plan to relocate your business there are many steps involved in the project, including your online visibility. The comments below apply just as much to a multi-location business that moves the location of one of its branches.

Can a business rank in another city?

Can a business rank in another city?

The answer to whether you can rank in a city nearby is Yes and no. Local rank is determined by three main factors Relevance, Proximity, and Prominence. If there is little competition then it is possible to build enough relevance and prominence that your business ranks in nearby cities. But if there are other similar businesses in those cities then prominence will dominate in favour of the local businesses.

Local Voice Search Optimisation

Local Voice Search Optimisation

Why should a local business worry about voice search? Research suggests that voice search is growing fast and we go through some data points to show its importance for local businesses.

Is Local SEO a one-time project?

Is Local SEO a one-time project?

It can be a one-time and it certainly is compared with organic SEO, which requires constant effort. Many aspects of Local SEO are a one-time task such as claiming a Google My Business listing. However, it is dangerous to assume that everything will remain neatly in place and so it advisable to keep a close eye on things. We offer a monitoring service for this.

Why does tagging photos help with Local SEO?

Why does tagging photos help with Local SEO?

In the good old days when things were still analogue, photos were usually produced on paper and put into albums. Descriptions would have been written in the albums or on the back of the photos themselves to provide context. The digital equivalent is called tagging.

Contact Us
close slider